MEZCUCHA
Company:
Start-up beverage brand.
Context:
Worked along side product strategist and graphic designer to create brand fundamentals.
Challenge:
We have a drink, we have tested the drink at parties and gatherings with hundreds of people and everyone loves it. How do we create a brand for this and launch this product?
Unseen Challenge:
The drink chemistry had not been explored or tested for batch orders.
Solution:
BEESTEE
Company:
Start-up luxury Nougat artisan.
Context:
Hired freelance as a brand essence strategist to help build the fundamental strategy for design and launch.
Challenge:
I have a beautiful product that is ready to go but I have no brand.
I need a brand and strategy to take this into the world.
Solution:
PLAYFILLED
Company:
Pioneering play in the corporate world.
Context:
Hired as freelance by an agency to host a brand essence
workshop within their residency.
Challenge:
“We need to create a brand for our play consultancy”
Unseen challenge:
To connect to the deeper essence of their mission to develop
their product and brand strategy.
Solution: